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The Ninja Phenomenon

By: sugarninja Jan 5 (14 days ago) | 0 Comments

Where Did Ninja Go?

The last year has been a roller coaster of ups and downs for gamers watching the phenomenon of Ninja (Tyler Blevins). From small time streamer, to top Twitch personality in a record amount of time. As a Mom who runs many businesses, I watched things from a professional and personal stance transpire that made me shake my head with disbelief.

I watched this charismatic kid with a great outlook on life turn his love of gaming into an empire of money. His ability to learn any new game was something that all of us as gamers (myself included) would love to achieve. The release of Fortnite was his stepping stone to internet notoriety. He adapted to the game so quickly that he could not be beaten. His interaction with the chat with the boy next door attitude made him rise to the top of the Twitch almost over night.

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During the Fortnite Pro-Am the internet did a crazy tilt with search analytics. Search engines became the tool used to find more information about the celebrity entrants and who they were playing with. The top searches may surprise you. They did me.

YouPorn reported Gamer traffic was down -13.57% during the event. This is evidence that gamers do have other interests beyond just the thrill of playing their favorite game. The Fortnite Pro-Am was the second major event for Fortnite this year. The first event hosted by Twitch streamer Ninja was located in Las Vegas and aptly name Ninja Vegas. Fortnite is a very interesting and exciting game to watch, especially at the high levels these players strive to maintain. At some points the storm area would get so small with 6 players still competing for the #1 spot.  Towers being built to the sky, strategies and high-level endgame fighting that we had never really seen before.

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The stars have aligned for Ninja, Fortnite and the Twitch community.

The previous record was somewhere around 300k.  That was the return on DrDisRespect back in February.  I'm not certain if my numbers are accurate here, but the Doc did crash twitch that day.

Then we have Ninja.  Ninja has been streaming for years, he's a Halo god and has played other games online like Destiny, H1Z1, PUBG, LoL.  His fame recently started to skyrocket with Fortnite.  Epic Games' Action Building game.  If you've played Fallout 4, it's kind of like that base building with a third person shooter.  The main game is, you build a 'fort' and defend it from Zombies.  The other part of the game is a Free-to-Play Battle Royal.  Where 100 players drop onto a large map, scramble for weapons and shields and whoever is the last man standing wins the match.

Ninja, Drake, JuJu Smith-Schuster, Travis Scott and even KimDotCom were recently seen playing together.  Here are some internet highlights from the transcending event. 

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